Corporate News
12/9/2009 11:11:27 AM
Zumbox Partners with Leading Minneapolis Advertising Agency
Risdall Marketing Group Becomes Local Channel Partner Offering Paperless Mail Option to Its Clients
WESTLAKE VILLAGE, CA – Zumbox announces that Risdall Marketing Group (RMG) has become the first local channel partner in its category to offer Zumbox to its clients. RMG is a full-service agency based in Minneapolis/St. Paul with clients across all major sectors. Following the official launch of Zumbox in Minneapolis on November 17, the partnership with RMG will aim to add further value to the Zumbox user experience through more relevant mail from local businesses and organizations in Minneapolis.
“With Zumbox, our clients can communicate digitally with the residents of Minneapolis in a cost-effective and environmentally responsible way,” said Jared Roy, President of Risdall Integration Group. “Paperless mail also puts the consumer in control, forcing marketers and other senders to offer real value through their mailings. With this unique opportunity for connecting locally, our clients can now engage with their audience in a whole new way."
Zumbox has created a web-based platform that powers the world's first paperless postal system. For every U.S. street address, there is a corresponding digital mailbox – a Zumbox – which enables postal mail to be sent as digital files and received online with no paper and no scanning. This new category – paperless mail – represents the first practical alternative to traditional postal systems. What's more, Zumbox also offers a viable alternative to commercial e-mail. It is secure, spam-free, street-address-based and capable of seamlessly integrating audio and video files.
Local businesses can use Zumbox to send bills, promotions, newsletters – literally any type of mail they want – to every street address within a targeted geographic area for a fraction of the cost of sending it on paper and with zero waste. Consumers can control the mail they receive via Zumbox, which leads to greater efficiencies for all parties.
“We are excited to see Risdall join Mayor Rybak in bringing paperless mail to the City of Lakes,” said Zumbox CEO Donn Rappaport. “As our first ad agency channel partner, Risdall has the opportunity to truly make an impact in Minneapolis by introducing Zumbox to businesses and other organizations that can send relevant paperless mail to local residents. This city is known as one of the nation's leading communications centers. Being a pioneer in paperless mail will serve to reinforce that leadership position.”
In addition to advertising agencies, Zumbox is partnering with media companies, mailing and fulfillment service providers, and payment processing and bill presentment companies, helping their clients benefit from paperless mail.
About Risdall Marketing Group
Founded in 1972, Risdall Marketing Group has annual capitalized billings of $190 million and more than 80 employees. Headquartered in New Brighton, Minn., Risdall is a full-service agency with 14 specialized divisions and is heralded as one of the oldest and most successful agencies in the Twin Cities. According to the 2008 Twin Cities Business Annual Business Information Guide, RMG is ranked as the largest Web developer, fifth largest PR agency and the seventh largest advertising agency in Minnesota. For more information, visit www.risdall.com.
About Zumbox
Zumbox is the world's first and only paperless postal system. The company has created a web-based platform for the delivery of paperless mail. For every U.S. street address, there is a corresponding digital mailbox – a Zumbox – enabling mail and other content to be sent as digital files and received online with no paper, printing or postage, and no scanning. Zumbox represents a more cost-effective and environmentally responsible way to send postal mail. It also represents a secure alternative to commercial e-mail with no spam. As a marketing channel, Zumbox offers precise segmentation and analytics capabilities, while empowering consumers with greater control and convenience. Zumbox is a closed system with bank-level security and complies with PCI, HIPAA and BITS security standards. Zumbox is privately held and based in Westlake Village, CA, with offices in New York City. For more information, visit www.zumbox.com.
Media Contacts
For more information, contact Joergen Aaboe, Director of Marketing at (818) 707-7416 or Janice Snook, janice & associates at (650) 400-4448.