Corporate News

 

1/14/2010 9:35:01 AM

ALC B2B Launches Website for Business Marketers


ALC B2B Launches List and Data Products Website for Business Marketers

Princeton, NJ—ALC B2B, the business-to-business marketing arm of ALC SMART Data Solutions, announces that it has launched a new website dedicated to providing list and database solutions to direct marketers targeting business decision makers. Spearheaded by seasoned market professionals, ALC B2B sources and compiles unique and targeted databases of executives and professionals.

The new website at www.alcb2blists.com, is a portal where marketers can review exclusive business sector solutions that ALC B2B provides. Based on market analysis and purchasing trends, ALC B2B develops unique, robust databases such as Meeting Planners, Seminar Prospects, C-Level Executives, and Licensed White Collar Professionals to connect marketers with today’s hottest markets.

“ALC B2B distinguishes itself from other data sources in that it covers the entire universe of corporate entities – from SOHO to Fortune 1000. Many of our competitors skew towards specific types or sizes of business,” said Maryann Posten, Business/Professionals PRO of ALC. “Plus, we go deeper in executive contacts, with multiple senior and mid-level executives available per site. Our new website helps marketers gain a better understanding of our complete product offering, which we back with unparalleled service to the business marketing sector.”

The website also provides links to datacards for the latest counts and pricing, a listing of major users by category, and information on how ALC B2B data is gathered and deployed to build successful marketing campaigns. A “News and Insights” section informs visitors of ALC B2B product updates, new data products, and business market commentary.

ALC B2B presents exhaustive selectability within its data sets. Precise type of business, job function/title, employee size, fortune ranking, headquarters/branch, public/private and a multitude of additional information is available. Email and telephone numbers can be accessed for multichannel campaigns. In addition to providing the most accurate business data in the industry, ALC B2B business professionals assist marketers with specific selection criteria necessary to reach the right contacts for their needs.

To learn more, visit www.alcb2blists.com, or contact Maryann Posten at (609) 580-2978.

About ALC B2B

Celebrating 30 years of "Leading the Evolution," ALC (www.alc.com) enables clients to grow, increase market share and improve bottom-line profitability through the innovative gathering, application, and integration of marketing data. ALC's B2B Division is dedicated to helping marketers connect with the right decision makers for their products and services.